Wednesday 7 July 2010

Understanding Corporate Identity

people complain that we can't be responsible for Adam's sin...etc..

the breakdown of family units and societies
leads to the rise (or re-rise) of individualism
that we are all apart from each other

yet take one look at World Cup Soccer..
and you know this is rubbish

everytime someone you don't know loses or does poorly
you are so physically affected that people kill themselves

we have corporate identity -
we just have a new corporation - football or sport
instead of the kingdom of heaven and the King...

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